Eric Rickson
Former Director of Mobile Analytics, Webtrends
February 24th, 2009
Topics: Innovations, Optimization
You Asked, We Acted. Today we launched a few improvements to WebTrends Tag Builder. Based on input from this blog we were able to quickly make some changes to a couple of issues you called out. • We didn’t update referrer appropriately when off-site links were clicked. Now these are passed with every off-site click.
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Jascha Kaykas-Wolff
Former VP of Global Marketing, Webtrends
February 23rd, 2009
Topics: About
More than a month ago we started the search for a communications company that could integrate, and make stronger, our vision of PR, AR, and Social communication being a single effort. Our marketing goals, much like our customers, are focused on growing our business and delighting our customers using Digital Marketing, Traditional Marketing, Sales, PR,
Read moreJustin Kistner
Director, Social Products
February 20th, 2009
Topics: Events
For our IP5 sponsor video we made a parody of the Star Wars opening scene with the yellow text that scrolls up the screen. When searching around, we came across an awesome tutorial. It turned out the tutorial was on how to use a Mac program that generated the title scene! The program is magically,
Read moreJennifer Wilson
Former Senior Product Marketing Manager, Webtrends
February 20th, 2009
Topics: Digital Marketing
At one point or another, all of us have dismissed the need to share information because we assume that its common knowledge or simply intuitive. When we slow down to think about (or someone else points it out), we realize that we have something to offer to help others. That said, we’ve just released some
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Michele Warther
Former Director of Marketing + Community, Webtrends
February 19th, 2009
Topics: Events
Welcome Ignite Portland followers! Here’s our sponsor video: About Our Space and Availability Sixteen stories above Pioneer Courthouse Square on the top floor of our building, we have a space that can accommodate groups as large as 250 or as small as 16. It has a patio with grand views of the West Hills and
Read moreBarry Parshall
Former VP Products Strategy, Webtrends
February 18th, 2009
Topics: Digital Marketing, Innovations, Optimization
Hi Everyone, Last week I had the pleasure of listening to Eric Peterson speak not once, but twice. The first time was during a Coremetrics webinar on campaign attribution and the second later that evening at the local Web Analytics Wednesday where Eric delivered a longer presentation that included the same attribution material. And while
Read moreDerek Fine
Senior Solutions Engineer
February 12th, 2009
Topics: About
Why Twitter? I Don’t Get It! If you’ve asked that question yourself or heard it from others – This NYTimes article on the Brave New World of Digital Intimacy helps to explain the transformation on tapping the collective consciousness. Personally – I have a love/hate relationship with Twitter and I’d bet many of you feel
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