Webtrends Social recently rolled out the ability to add tags to your fan pages from within your social account. Much like post tags in blogging, fan page tags allow you to create groups and unique identifiers to describe your fan page. This is particularly helpful if you manage or collaborate on multiple fan pages.
By using tags you can easily segment fan pages depending on business needs. Whether your business is in retail, media, travel or another industry, you will be able to benefit from this new organizational system. It will aid you in managing real time conversations with your social communities.
The tag feature is present throughout the Webtrends Social platform and will enable you to:
- Access rolled-up Insights data from a group of Pages
- Schedule a post against a group of Pages
- Apply an automated rule against a group of Pages
- View the Stream/HIstory filtered to a group of pages
When creating tags, you should think about how the organization of your pages will be most helpful to you. For example, if a retail chain has a fan page for each store location, you might want to create tags for the different sales regions. That way, you can create status updates about a promotion for all New England stores. Or if a television network has a fan page for each of its hit shows, Insights data from a tag that shows the day of the week when new episodes air could be rolled-up into one dashboard.
To get started with tags go to the Pages tab of your Webtrends Social dashboard and select the Settings option from the left side menu. From here you can select multiple fan pages using the checkboxes and create new tags in the open field.
To edit the settings of an individual Page including it’s existing tags, just click on the page name and a new window will open.
Once you’ve created tags, you can go to the Insights tab and select a tag within the Page drop down menu. This will pull the rolled up data for all the Pages that have this tag assigned.
The same Page/Tag selector appears in the Create Post dialog box, as well as under the Stream page, the History page, and the automated rules dialog.
Have a creative way for how you’re using the new tagging feature? Let us know!