The CIO/CMO Agenda

July 10th, 2013
Filed Under: Company News, Measurement, Trends

Webtrends CMO Martin Doettling recently participated in an invitation-only sold-out event presented by CIO Magazine and The CMO Club. The event focused on how today’s CIOs & CMOs have more in common than ever before: the shared need to drive revenue, to engage w/customers by embracing mobile, social & analytics, to gain visibility and trust from the highest echelons of the company.

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Unlocking the Business Value of the Social Enterprise

February 7th, 2013
Filed Under: Company News, Measurement

      Everyone’s talking about the Social Enterprise and how it can transform your org – whether by unlocking expertise, connecting teams and people, or improving communications with customers. Ultimately, the real purpose of this business transformation is to improve productivity and  increase profitability. But how do you measure the success?  On a Webtrends

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Engage Day 2: Some Top Tweets

January 29th, 2013
Filed Under: Company News

Hundreds of tweets later, we attempted to select a few choice and popular tweets that reflected the content and spirit of Engage 2013 earlier today. We appreciated your many thoughtful insights and frequent sharing of our great speakers, sponsors and experts. Keep tweeting w/ #WTengage through tomorrow!

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Webtrends Streams™ – The New Era of Web Analytics

December 13th, 2012
Filed Under: Uncategorized

Today we presented a webinar introducing Webtrends Streams – the revolutionary new product that will change the way digital marketers drive top and bottom-line results. Our experts were joined by Eric Peterson, Founder, Web Analytics Demystified, who calls Streams ‘truly disruptive.’

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