April 8th, 2013
Filed Under: Featured, Partners, SharePoint for Intranet, Social Enterprise
Following this measurement framework for your SharePoint deployment will allow you to stay closely aligned with your original business objectives so you can more efficiently meet and exceed them. It will also allow you to further refine the plan should those objectives change, as they often do.
Read moreMarch 20th, 2013
Filed Under: Featured, Partners, SharePoint for Intranet, Webtrends for SharePoint Internet
It is undeniable that there is a gap in the Microsoft SharePoint solution when it comes to business insight and reporting. However, this gap is often more acknowledged by the IT community than by the business stakeholders. The main reason is that business stakeholders have traditionally never really received deep and granular insight about their SharePoint projects.
Read moreMarch 7th, 2013
Filed Under: Featured, Partners, SharePoint for Intranet
Organizations have heavily invested in collaboration solutions over the past 10 years. According to Microsoft market research, 78 % of Fortune 500 companies are SharePoint customers. What we have learned when engaging with our customers is that measuring and optimizing the impact of SharePoint is critical.
Read moreOctober 17th, 2011
Filed Under: Digital Marketing
A few months ago, I wrote a blog post on Facebook’s EdgeRank and the confusion behind the secret algorithm that decides whether your post will make it to your fans’ news feed. A recent study by PageLever confirms the importance of News Feed Optimization (NFO) aka the science of making your posts appear on your
Read moreJune 13th, 2011
Filed Under: Facebook, Optimization, Perspectives, Social, Social/Apps
This post is part of a series on group buying sites. You can see part one here. Consumers win. Group buying sites win. But what about merchants? Until recently, not enough time had elapsed since the explosion of those daily deal sites to fully understand if partnering with those sites was a sound business decision
Read moreJune 10th, 2011
Filed Under: Facebook, Optimization, Perspectives, Social
This post is part of a series on group buying sites. You can see part two here. Like millions of consumers, I have given in to the group buying craze. Whether it is Groupon, LivingSocial or new serious contenders Facebook Deals and Google Offers, consumers have been buying those deals like there is no tomorrow.
Read moreMay 6th, 2011
Filed Under: Analytics, Facebook, Methodology, Social, Social/Apps
Facebook revealed the formula behind their EdgeRank secret sauce last year. However, there is still a lot of mystery and confusion as to what it really is and how organizations can use it to improve their Facebook strategy.
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