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Michael Cook

Articles by: Michael Cook

Former Director, North America Consulting Services, Webtrends

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WebSphere and Webtrends: The Partnership and The Solution

September 21st, 2009 | Michael Cook | 1 Comment

One of the fantastic parts of my job at Webtrends is having the opportunity to work with our partners via the Webtrends Open Exchange .  We want to combine the strength of our platform with the strength of our partner’s to provide real solutions. Many of you saw our press release about integrating with WebSphere

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Microsoft Office SharePoint Server 2007 – Let’s Make This Easy

April 16th, 2009 | Michael Cook | 2 Comments

Microsoft Office SharePoint Server 2007 (MOSS) is a great platform for an organization that needs to roll out an intranet with very little effort because MOSS offers an easy way to organize content based on a company’s organization model. However, what many companies found was while it was easy to implement the website, trying to

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View From Professional Services: Measuring Blog Engagement

November 17th, 2008 | Michael Cook | 4 Comments

One of the best parts of my job is talking to customers about their current business challenges.  Most of them agree that the age of one way online communication is dead.  Website visitors no longer want to be talked at, they want to have online conversations.  These conversations take a number of types, but blogs

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