Webtrends announced today that just-in-time insights on all your site visitor activity are now possible with Heatmaps. This add-on capability for our Analytics On Demand customers will help interactive marketers optimize conversions and improve your visitors’ experiences.
All Facebook Pages Will Automatically Change to Timeline On March 30th! What You Need To Do Today.
If you haven’t published your new fan Page Timeline by tomorrow, Facebook will automatically create a default for you. So publish it now!
2012: The Year of the Live-Data Infographic – The Revolution Will Be Visualized (In Real-Time)
In 2011, the “infographic” went mainstream. Big time. Take a hot topic, insert data,visualize in graphic form to explain aforementioned topic and, voila, infographic. Infographics have varied widely in terms of topic, tone and, unfortunately, quality. They’ve ranged from the mundane (Fashion Week Payscales) to the sublime (McCandless’s Billion Dollar Gram). David McCandless, Nick Felton, and sites
‘Tis the Season…for Consumer Electronics Giving!
The holidays are upon us – a time when we reflect on what the season is truly about: giving. Giving chic gifts, that is. Sure, it’s about family and friends, yet when we measure social buzz, it’s all about tablets and consoles. Webtrends took a gander at what people are tweeting, posting and commenting on,
Are You a Modern Digital Marketer?
If So – Real-Time, Actionable Data is Your Super Power! Today, we made an exciting announcement regarding the acquisition real-time analytics provider, Reinvigorate. Following on the heels of this spring’s much heralded launch of Webtrends Analytics 10 and recently being named a preferred analytics solution for Microsoft SharePoint 2010, this news represents another significant step
What Does Unified Analytics Mean To You?
As part of the initial research I conducted for this article I made stops at Wikipedia, Google and Twitter. I used the same search term on each platform and was able to find some valuable information, but this took quite a bit of time. Wikipedia and Twitter didn’t have much information at all and it
New Mobile Marketing Committee Announced at MMA Forum New York
Kicking off their 2-day MMA Forum in New York this morning, the Mobile Marketing Association (MMA) announced the formation of a Mobile Analytics & Measurement Committee in recognition of the growing importance mobile marketers have placed on measurement and analytics. This group has been chartered with the task of defining standards and measurement methodologies that