Today we are proud to announce the availability of a new, free app for iPad that places highly relevant marketing analytics and insights, including trending data from websites, Facebook, Twitter and YouTube, at users’ fingertips. The first of its kind app, Webtrends Today is available currently via iTunes.
Webtrends was a proud sponsor at the Mobile Marketing Association Forum held at the Roosevelt in NYC earlier this week. The show was nothing short of successful for both the presenters and the attendees.
What do you think about the new mobile-only Sponsored Stories option appearing on your phone? Will this generate the same revenue for marketers as Facebook’s desktop ad options, or, even more?
If your company is indifferent to privacy, you could actually be losing a lot of money. When talking about dollars lost by sacrificing ownership of your analytics data – what you give up as payment for the cost of “free analytics” will likely surprise you.
In a recent issue of Mobile Marketer, Webtrends’ client Motorcycle Superstore was showcased due to their obsession for using data and analytics to drive their mobile strategy.
On Wednesday May 16th, I had the great pleasure of being invited to speak at the Mobile Marketing Strategies Summit in San Francisco. The event brought together some of the top thought leaders in the world of mobile marketing for an intensive two-day session which focused heavily on how marketers could forge a compelling mobile strategy.
This stellar invitation-only event focused less on introductory 101 Mobile topics and more on mature Mobile strategies for those that have been involved in driving the growth of emerging Mobile campaigns.