I predict that within the next 12 to 18 months all future Flash development will cease, except legacy support. But just because Flash is a sinking ship, it doesn’t mean all of their hard work and development genius has to go down with it.
On the heels of a recent study that Webtrends undertook with Forrester comes another riveting piece of research from eMarketer that focuses on the current fracturing of the Internet and the explosion that is taking place in social and mobile. Like our Forrester study, the key take away here is that “data driven” marketing will
Marketing is going through a period of significant evolution. The era of easily compartmentalized silos has been usurped by the Splinternet, a large-scale fragmentation of devices, data access, and technology standards. The Splinternet upends many of the assumptions upon which interactive marketing is based and, at the same time, presents both challenges and opportunities for
In August news leaked that Apple was phasing out access to the unique device identifier (UDID) on iOS devices. By default the Webtrends SDK for iOS uses a hashed version of the UDID for the visitor id. Never fear, the default behavior is easily adjusted. A simple SDK configuration change and rebuild will keep your