I recently read Douglas Bowman’s blog, Google’s former Visual Design Lead, about why he left Google. In it, he describes how the engineering culture contributed to his decision to leave: When a company is filled with engineers, it turns to engineering to solve problems. Reduce each decision to a simple logic problem. Remove all subjectivity
About two weeks ago I had the pleasure of meeting with a couple of agencies on the West coast; the topic? Web Analytics. The message I heard? Customers aren’t getting enough value out of their web analytics solution. In addition to my meetings I had the opportunity to see Eric Peterson present at SearchFest 2009,
Not too long ago, I asked a former colleague to give me his view on the implementation of a measurement tool. While I had partially expected a response related to the technical implementation, his response aligned with an important truth–implementations are only as important as their inherent backbone–a measurement strategy. With that I would like
A power user of WebTrends recently told me that, “With WebTrends, you are only limited by your imagination.” For our advanced users, this is true. They see the power of the platform, get in there, and access all sorts of custom controls and configurations made available to them. However, exposing these power features to our
Did anyone else watch Barack Obama’s Whitehouse.gov Town Hall meeting yesterday online? I thought it was a great extension of the administrations promise to use open, social tools to help communicate with and listen to the American public over the term of this presidency. Full disclosure: Whitehouse.gov is a WebTrends customer and we’re proud of
We are just over one week away from WebTrends’ user conference, Engage09, April 7-9, and I am incredibly excited. I’ve attended this particular customer conference a couple of times but this will be my first as an employee of WebTrends. If you have ever been involved in an event of this magnitude you know just how much
I imagine that I’m not alone in that I depend on several communication clients: Outlook for email, Jive & SharePoint for collaboration, Tweetdeck for Twitter, Trillian (Y!, Live, GTalk, and Office Communicator if the network isn’t letting Trillian work) for IM, iPhone for text messaging, WordPress for my blog, and Netvibes for feeds. I’m not
