Mike Ricci
VP – Digital/Solutions Marketing
April 23rd, 2013
Topics: Digital Marketing, Events, Featured, Mobile
Mobile represents the future and marketers can ignore it at their own peril. There’s a huge mobile mind shift underway and the brands that understand this are positioned well to succeed.
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Stacia Secreriat
Digital Marketing Specialist
April 22nd, 2013
Topics: Conversion Optimization, Digital Marketing, Featured, Online Testing
In combination with the wording and style changes we made to our existing button, we had a winning combo. Overall we were able to see a 205% lift within two weeks, and that lift has held steady in the weeks since we’ve implemented the test winners as our new site defaults.
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Christian Ericsson
Sales Engineer
April 16th, 2013
Topics: Digital Marketing, Featured, Innovations, Streams
I truly believe that the leap in technology which Webtrends Streams represents will change things forever. It’s no longer about speeding up access to your standard web analytics reports. It’s no longer a case of looking at a report that shows number of page views per minute. We see Streams as the foundation for a new way of doing things.
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Jeff Seacrist
VP, Product Strategy
April 15th, 2013
Topics: Digital Marketing, Email, Featured, Streams
Today, we’re announcing an exciting new platform for in-the-moment marketing — the Webtrends Action Center. We’re also announcing the first solution built on this exciting new platform, one that will revolutionize email remarketing.
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Eric Butler
Senior Director, Emerging Technologies
April 9th, 2013
Topics: Digital Marketing, Featured, Streams
Customers are already using Streams to solve real problems, streamline their operations, and create new ideas within their businesses. This week, Webtrends Streams takes another leap into the future with the addition of Session Streams.
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Michael Benayoun
Channel Sales Executive
April 8th, 2013
Topics: Featured, Partners, SharePoint for Intranet, Social Enterprise
Following this measurement framework for your SharePoint deployment will allow you to stay closely aligned with your original business objectives so you can more efficiently meet and exceed them. It will also allow you to further refine the plan should those objectives change, as they often do.
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Mike Ricci
VP – Digital/Solutions Marketing
April 5th, 2013
Topics: Customer Stories, Digital Marketing, Featured, Mobile Measurement, Social Measurement
The best digital marketers in the space are putting measurement front and center. This allows them to better harness data to reach consumers in new and increasingly more relevant ways.
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