Webtrends is one of only NINE companies in the world to be certified for the development of three or more Facebook preferred designations!
Adapting To Your Dynamic Customer Base
What was once a fairly straightforward path of leading prospects through the sales funnel is now a dynamic multi-channel passageway filled w/endless choices for consumers. On 4/17, we presented a Webinar w/analysts from Altimeter Group to provide tips from experts on the changing customer journey.
Why Focus on User Experience Rather Than Engagements in Your Social Media Campaign?
Today, it’s no longer a hassle for a user to unsubscribe from a mailing list or unlike a brand; therefore creating a good experience is key to retaining a fan and creating incentive for them to share among their social networks.
Perspectives on Facebook’s New Timeline for Pages and Ads Platform – What Do They Mean for Marketers?
Facebook is now after more sophisticated advertisers and big brands and has optimized its platform for the enterprise.
New from Webtrends Social – Page Tagging
Webtrends Social recently rolled out the ability to add tags to your fan pages from within your social account. Much like post tags in blogging, fan page tags allow you to create groups and unique identifiers to describe your fan page. This is particularly helpful if you manage or collaborate on multiple fan pages. By
Customer Spotlight: Halloween in Las Vegas on Facebook
Halloween in Las Vegas is probably unparalleled in it’s authenticity and imagination. In lieu of this year’s celebrations, The Las Vegas Halloween Parade (LVHP), created a Facebook presence for their sponsors. The Parade, held on Halloween night, is an all ages event complete with visual and performing artists contributing everything from live music to mobile
National Grid Gets Customers to Go Paperless, Saves Millions
This customer spotlight is on National Grid – UK’s biggest utility company is also the second largest in the US. More than six million people in the Northeast get their power from National Grid, making it one of the world’s largest shareholder-owned utilities. With electricity and gas rates highly regulated, National Grid is always looking