Bundle WebTrends Training and Save $300
Want to master the intricacies of your powerful WebTrends solutions and use analytics to generate more customer insight and value from your web site? Register for one of three specialized WebTrends training courses that will be offered following the Engage 2009 Conference.
Developed by WebTrends and delivered by our dedicated trainers, these courses expand upon the learning at the conference workshops and sessions. You’ll receive two full days of practical skills instruction and hands-on training with WebTrends solutions.
When: Each two-day course will be offered on April 9 and 10, from 9am to 4:30pm
Location: Red Rock Casino, Resort and Spa, Las Vegas
Two-day Training Fee: $900 per course ($300 off the standard fee)
Total Cost: Conference fee $999 + Training $900 (save $300) = $1899
Open to: Registered conference attendees only
WebTrends for Technical Professionals I: Essentials
Audience: Analytics administrators and others responsible for implementing and maintaining WebTrends solutions.
Summary: Learn how to produce analytics reports for business users and others. Specific tasks covered include configuration of profiles, filters, templates and a wide-array of reporting features. In addition, this class describes how to use SmartSource Data Collection (SDC) and increase reporting options with the SDC JavaScript tag and WebTrends query parameters.
WebTrends for Technical Professionals II: Advanced Marketing
Audience: Technical professionals responsible for configuring WebTrends to meet the advanced reporting needs of marketing professionals.
Summary: Learn how to tailor reports to your organization’s needs with advanced marketing and other custom reporting features in WebTrends Analytics. Topics include implementing custom templates and dashboards, tracking paid-search activity, implementing advanced Web 2.0 tracking, setting up users and permissions, exporting to various formats and creating an ODBC connection.
WebTrends for Marketing Professionals
Audience: Business and marketing professionals interested in learning how to use WebTrends to drive decisions, including business analysts, web analysts and anyone who needs to use analytics to understand and improve their organization’s online presence.
Summary: Gain valuable insight into using WebTrends Analytics through hands-on lessons. You will learn how to define key success metrics for your site, use WebTrends reports to help you make data-driven changes that improve customer acquisition, engagement, conversion and retention.


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