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Chad Giron

Chad Giron
Senior Director, Media & Digital Influence

Forrester Customer Experience Forum Recap

June 28th, 2012

Topics: Digital Marketing, Events, Featured, Marketing Optimization, Optimization

At Forrester’s Customer Experience Forum, the themes that we at Webtrends are focusing on were repeatedly reinforced: relevance in real-time, successful personalization through analytics, testing, targeting & segmentation and, of course, on-going campaign optimization.

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