Ellen Seebold


Social Media Marketing, Webtrends

Webinar Recap: How to Increase Conversion Rates on Your Landing Pages

November 29th, 2012

Topics: Events, Landing Page Marketing, Optimization, Optimize

Today, Marketing Sherpa presented key findings from their Landing Page Optimization Benchmark Report on our joint webinar. We also provided real-world examples of how organizations have increased revenue by testing to lift conversion rates, and how increasing these rates is possible for everyone.

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John Boyle


Digital Marketing / Optimization Consultant

4 Ways to Improve Your Submit Button

January 5th, 2012

Topics: Marketing Optimization, Services, Site Optimization, User Experience

When looking to improve conversion rates we often first look to the type of media we’re using to drive traffic to our site. However, there are some easy ways to improve our marketing performance right on our own site! By improving the click through rate on submit buttons you can potentially increase your marketing performance

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